How to Find Your Flat Shoe Size
A simple way to measure your foot at home, read a size chart, and decide what to do when you fall between two sizes.
Read the guideHome › Journal
The Journal
Sizing, styling and care — practical guides for everyday flats.
How to Style Mary Janes: 5 Easy Ways
Five simple outfit ideas for Mary Jane flats — with jeans, dresses, trousers, socks and a single-colour look.
Read the guideMary Janes vs. Ballet Flats vs. Slingbacks: What Is the Difference?
A clear guide to the most popular flat shoe shapes — what defines each one and how to choose between them.
Read the guideHow to Care for Mesh and Woven Flats
Simple, gentle ways to keep mesh and woven flats clean and in shape, plus what to avoid.
Read the guideWhat to Look for in Comfortable Everyday Flats
A practical checklist for choosing flats you will actually want to wear all day: fit, sole, closure, materials and how to break them in.
Read the guideFall Outfit Ideas with Flats
Easy autumn outfits built around flats: knits, trench coats, midi skirts and warm neutrals.
Read the guideBallet Flats vs Loafers: Which Flat Should You Wear?
Ballet flats or loafers? Compare fit, style, comfort and dress codes so you can pick the right flat for work, weekends and travel.
Read the guideHow to Break In New Flats Without Blisters
New flats rubbing your heels? Try these simple, low-cost ways to break in flat shoes gradually and avoid blisters from day one.
Read the guideSlingback Flats Outfit Ideas for Work
Slingback flats are an easy upgrade for the office. See outfit ideas with trousers, skirts and dresses, plus tips on fit and colour.
Read the guideFlat Mules for Summer: How to Wear and Choose Them
Flat mules are the easiest summer shoe. Learn how to choose a pair that stays on, what to wear with them and how to look put together.
Read the guideHow to Style Studded Flats Without Overdoing It
Studded flats add edge to simple outfits. Learn how to balance them with denim, dresses and tailoring so the look stays chic, not busy.
Read the guideBest Flats for Travel and Walking All Day: What to Look For
Heading on a trip? Learn what makes flats work for long days of walking, from fit and strap security to colour and packing tips.
Read the guideMary Janes With Socks: A Simple Styling Guide
Wondering how to wear Mary Janes with socks? See which sock lengths, colours and textures work, and outfits that make the look feel chic.
Read the guideHow to Clean and Care for Faux Suede Flats
Faux suede flats need gentle care. Learn how to brush, spot clean, dry and store faux suede and other napped-finish shoes so they stay looking good.
Read the guideHow to Measure Your Foot at Home (EU, US and UK Size Conversion)
Measure your foot at home in five minutes, then convert to EU, US and UK sizes. Includes an approximate chart for EU 36 to 41.
Read the guideFlats for Bunions and High Arches: What to Look For
Choosing flats with bunions or high arches? Learn which shapes, fits and fastenings to look for, and when to see a foot specialist.
Read the guideWhat to Wear With Ballet Flats: Jeans, Dresses and Trousers
Not sure what to wear with ballet flats? Get easy outfit ideas with jeans, dresses, skirts and trousers, plus proportion tips that work.
Read the guideLoafers vs Mary Janes: Which Flat Suits You?
Torn between loafers and Mary Janes? Compare shape, fit, style and daily wear to find the flat that suits your feet and wardrobe.
Read the guideBusiness Casual Flats for Women: A Practical Guide
Find the right flats for a business casual dress code. See which shapes, colours and outfits look professional without heels.
Read the guideWedding Guest Flats: Ideas for Every Dress Code
Skip the aching heels. These wedding guest flats ideas cover colour, style and outfits for garden, formal and destination weddings.
Read the guideA Capsule Wardrobe of 5 Flats: The Only Pairs You Need
Five flats can cover almost every outfit. Build a simple capsule shoe wardrobe with ballet flats, loafers, Mary Janes, mules and slingbacks.
Read the guideHow to Choose Flats Colour: Black, Tan, Metallic or Ivory
Black, tan, metallic or ivory? Learn how to choose your flats colour based on your wardrobe, skin tone and how often you plan to wear them.
Read the guideEU Shoe Sizes Explained for US and UK Shoppers
Confused by EU shoe sizes? This guide explains how EU 36 to 41 compare to US and UK sizes, and how to order the right fit online.
Read the guideBest Flats for Wide Feet: What to Look For
Soft uppers, adjustable straps and rounded toes: what to look for in flats if you have wide feet.
Read the guide